Cover: Datasheet - Your Case Study
Datasheet: Your Case Study

Case studies prove to your audience the capabilities of your business and increase the level of trust that they have in you. Good case studies help you convert opportunities into sales since your potential customer visualises themselves enjoying the benefits of being an actual customer. In this datasheet, we explore…

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Cover: Datasheet - Writing Your Article
Datasheet: Writing Your Article

Blogs provide valuable interaction with your target audience, allowing you to build rapport, demonstrate your capabilities and attract new clients. The one (possible) downside to blogging is that they require regular writing and know-how. We provide quality blogging content, applying the correct structure and research to meet the needs of…

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Cover: Datasheet - PPC Review Process
Datasheets: The PPC Review Process

The PPC review process should always start with what you are trying to achieve. Lots of clicks are rarely the true aim of a PPC campaign, you pay for every click. What drives ROI is Conversions. In a perfect campaign, people will only click when they want to enquire. Find…

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Datasheet Cover: 6 Tips to Automate Your Marketing
6 Tips to Automate Your Marketing

  Automating your marketing is a great way to keep in touch with your customers and nurture your prospects. It's easy to make mistakes though, in this datasheet we cover 6 key tips for success when implementing automated marketing.

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Cover: Datasheet Making Lead Generation Deliver
Making Lead Generation Deliver

Lead Generation is an important part of ensuring that sales objectives can be achieved. This datasheet covers how Lead Generation integrates with your other sales and marketing activity, what to consider when planning and implementing it,and how to make sure it's effective.

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Cover: Datasheet - Writing Informative Articles
Datasheet: Writing Informative Articles

Writing compelling and informative B2B content isn't easy. This datasheet covers the basics of how to get started, including: Choosing a topic Creating a hook Choosing a title How long your article should be Readability & relevancy Drawing a conclusion  

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Cover: Datasheet - SSL Certificates & Website Security
Datasheet: SSL Certificates & Website Security

Any website where a visitor can submit data through a form, login panel or search bar should have an SSL certificate. Most B2B websites have a Lead Generation aspect and will include enquiry forms, if yours does you should have an SSL certificate. Download the datasheet to find out more…

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Cover: Datasheet - Key Account Mapping
Datasheet: Key Account Mapping

Key Account Mapping is the essential Lead Generation component for Strategic Selling, providing you with comprehensive contact data, including email for all records, at the start of your lead generation campaign, allowing you to begin building awareness across your strategic targets at the earliest opportunity. Benefits of Key Account Mapping:…

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Datasheet: GDPR
Datasheet: GDPR and B2B Marketing

Your Lead Generation Plans Can Be GDPR Compliant The General Data Protection Regulations (GDPR) came into effect on 25th May 2018. The implementation of the new regulations caused a torrent of spam emails seeking consent for email marketing ? many of which were at best unnecessary and at worst breached…

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