To fix your brand in the mind of your target audience you’re going to need a strong and unique brand identity.
What is Brand Identity?
Your brand identity defines your business’s image and positioning and helps your customers distinctively remember you as opposed to your competitors. A large part of this brand recall comes from your logo and colour which means you need to ensure these stop your target customers in their tracks. In addition to your logo and colour palette, your tone of voice, values and message all contribute to a cohesive brand experience and a recognisable brand in the eyes of your customers or clients.
How can you create a unique and eye-catching brand?
Well, that’s where we come in!
Our skilled team of designers are very experienced when it comes to ideating and shaping a brand’s identity, whether that is a standalone logo or a comprehensive branding project. As experts in creating stronger brand identities, we’ve worked with numerous growing businesses covering everything from brand development and management to full rebrands, from logo design to creating brand guidelines - we’ll give your business the breath of life it needs.
Looking to take your brand to the next level?
Step into the lab and speak to one of our brand specialists today.