Storetec are an award winning, nationally recognised scanning bureau, based in Hull. With decades of experience, Storetec have supported a wide-range of clients across the UK, ranging from small, independent cases through to large, multi-national enterprises with a vast portfolio of documentation.

Storetec’s industry-leading MDI Cloud software allows for small, medium, and large scale-businesses across a virtually endless range of industries to digitise and streamline their physical documents, leading to cost-effective, easily-managed access and storage to potentially decades of vitally important, sensitive documentation – all whilst maintaining confidentiality, compliance, and security.

Task
Storetec approached us us to develop a fully redesigned website that more accurately reflects their modern, advanced, and sophisticated document management solutions. The new site was built to enhance user experience, offering streamlined navigation and clear communication of their services, such as document scanning, storage, and digital transformation - with an emphasis on their new MDI Cloud software.Our role included ensuring seamless integration of Zoho’s tools to streamline their customer relationship management process. Additionally, we supported Storetec’s email marketing efforts by setting up automated workflows, improving the efficiency of their campaigns, and enhancing overall engagement.
Design & Content
Web Development, Website Design, Copywriting, Social Content, Infographics, Video Content
Strategy
Competitor Analysis, Audience Profiling and Data Acquisition, Channel Strategy, Keyword Analysis
Lead Generation
Email Marketing & Automation, Paid Media, Social Management
Enhancing Ease of Use Business Wide

Integrating Business Solutions

We supported Storetec with the full integration of Zoho across their business, bringing all required solutions onto one platform to enhance ease of use and efficiency for the team. This integration streamlined CRM management, ensuring that Storetec could manage customer interactions, track leads, and monitor performance – all from a single, unified system.

In addition, the integration of Zoho systems also supports our extensive output of email marketing automation, helping Storetec design and implement workflows that boosted engagement and conversions. Automated email sequences were developed to target specific customer segments, ensuring that the right message reached the right audience at the optimal time, driving both engagement and lead generation.

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Moving Storetec Forwards

A Modern Website for a Modern Company

Storetec aimed to bring their website in line with their modern document scanning services, with an additional focus on increased lead generation. The updated site now more accurately reflects Storetec’s leading, cutting-edge solutions, and provides a more streamlined, user-friendly experience. A key addition is a dedicated MDI Cloud page, which highlights their secure cloud storage offerings for a wide-ranging portfolio of clients. We also added a new, streamlined, multi-fucntional live-chat feature to enhance client interaction, offering immediate support and increase conversions.

On the backend, we allowed for extensive customisation, ensuring Storetec and Growth Labs can easily manage and adapt the site as their services evolve – this is particularly useful for the site’s organic SEO capability, as it allows for the regular, relevant customisation and updating of their blogs and case studies to take advantages of SEO trends and developments.

Storetec Website Image
Conclusion

Summary

Our partnership with Storetec has been incredibly productive for both parties. By supporting their new website development, email marketing & automation, and business-wide integration of Zoho, we’ve helped enhance their digital presence and streamline internal processes. This collaboration has positioned Storetec to better serve their clients in the document management industry, driving growth and efficiency, as well as modernise their online presence in line with their services.